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Food Photography in Catering Service and Restaurant Businesses

Food Photography is essential for Catering Services Business and Restaurants. A very captivating photos of Food choices from caterers will attract people’s attention. Saucy, deliciously red, drooling melted cheese, isn’t good to have and put some spaghetti in your mouth? Come, grab one.

More than the familiar taste of a food, we are also encouraged by how we see one food especially when ordering in a restaurant. A menu book is much more encouraging with beautiful photos of food on it.

Like me, when I am not craving for any food but would like to eat something, I will base my order on how deliciously to my eyes are the foods in a particular food chain or restaurant. The more appealing the food to my eyes, the more it look delicious, the more chances I will order that food.

The delicious feeling and encouraging appetite that we have during this time when ordering a food is mainly because of how it is being presented to us, how it looks like in a photo. Food photography, it is.

Food to our eyes

What is Food photography? Food photography, according to Wikipedia.com is a still life way of taking photos that aims to provide attractive and realistic photographs of food for advertisement purposes. These are the people needed in food photography.

  • Food Photographer – a photographer who specializes on taking photos of different food. With his skills, he can actually take photos of food to make it realistic to our eyes. A food photographer is also responsible with the over-all look of the food during photo shoot. Being a food photographer needs more creativity because you need to find the most beautiful angle of the food. A food photographer should know how to use different lightning to make the food more attractive and realistic.
  • Food Stylist – a food stylist is mainly responsible for setting-up the food to be photo. The use of different material and techniques is his tool in making the food lively and more realistic. He basically responsible for making and arranging the food artistically. A food stylist studies food culinary but differs from a cook or chef because a food stylist needs to make an extra effort to make the food more appealing and palatable in a two-dimensional photo.

Here are some of the famous styling techniques that food stylist used in food photography.

  • To make the food look fresh in a photo, a food stylist uses the technique of spraying food with a mixed of water and corn syrup
  • On taking a photo for a cereal with milk, the use of heavy white cream instead of the real milk is encouraged to avoid taking a soggy cereal flakes

 

Food photography is an art that needs more than just photography skills. It needs more creativity for what you are photo shooting is something that is lifeless; thus a food photography should give life to it.

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